耐克（Nike）

????說起新興可穿戴計算市場的先驅(qū),，那就是耐克。這個運動服裝巨頭憑借Nike+大舉進入市場,。Nike+起初在跑步鞋內(nèi)放置傳感器,，以記錄跑步距離和卡路里消耗量。而現(xiàn)在,，Nike+還包含了獨立的跑步移動應用和Nike Fuel Band,，這種帶有顯示器的腕帶可以通過無線方式與iPhone實現(xiàn)數(shù)據(jù)同步。如今,，Nike+的用戶數(shù)已經(jīng)超過了1,100萬,。

Nike

????If ever there was a pioneer of the emerging wearable computing market, it would be Nike. The sportswear giant got into the market in a big way with Nike+. Starting with sensors placed inside running shoes to track distance run and calories burned, Nike+ now also encompasses a standalone running mobile app and the Nike Fuel Band, a wristband with a display that wirelessly syncs data to an iPhone. Now, the Nike+ community is over 11 million members strong.