????What we have found is that what really matters is that you actually have core values － not what they are.

????我們發(fā)現(xiàn),，真正重要的是你確實擁有核心價值,，而不是這些價值是什么,。

????─吉姆·柯林斯（Jim Collins,，管理學權(quán)威,，《基業(yè)長青》作者）