蘋果利潤超預期,，股東將迎大紅包
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????蘋果（Apple）不顧外界分析師們的勸告，于本周二將其好消息和壞消息一股腦兒都倒了出來,。 ????不出所料,，蘋果公司利潤有所下滑。盡管如此,，數(shù)字還是高于蘋果自身給出的指引及華爾街的預期,。蘋果售出了大量iPhone和iPad，獲得了超過436億美元的收入,。它還宣布,，計劃在今后兩年半內拿出1,000億美元現(xiàn)金,，提高股息、加速股票回購計劃,，以回饋股東,。 ????“我們很高興地宣布,，由于iPhone和iPad表現(xiàn)強勁,，蘋果在三月份這個季度收入創(chuàng)下了歷史新高，”蘋果公司首席執(zhí)行官蒂姆?庫克說,?！拔覀兊膱F隊正努力研發(fā)一些非常出色的新硬件、軟件以及服務,，我們對公司正在籌劃的產品感到非常興奮,。” ????不過,，蘋果的利潤處于其自身給出的預期利潤的低位,，而且較去年同一季度下降了18%以上。但這個壞消息已提前泄漏,，而且基本上已經充分地體現(xiàn)在了股價上,。 ????此外，意料之外的現(xiàn)金管理公告彌補了上述不足,。蘋果的現(xiàn)金儲備在該季度增至1,450億美元,，蘋果將加速回饋股東。季度股息增長了15%,，而股票回購計劃的金額從100億美元提高到600億美元,。 ????蘋果公司的股票于本周二收于每股406.13美元，上漲了7.46美元（漲幅為1.87％）,，其交易在4:30之前不久被叫停,。交易恢復時，蘋果股價曾短暫地躍升至每股429.9美元,，隨后又回落到405美元,，基本回到原位。 ????部分數(shù)據如下： ????銷售額：436.03億美元,，同比增長11.3% ????凈利潤：95億美元,，下降18.3% ????每股盈利：10.09美元，下降18% ????iPhone：3,743萬部,，上漲6.7% ????iPad: 1,950萬部,，上漲65.3% ????Mac: 395.2萬部，下降1.6%,，不過整個行業(yè)銷量降幅達14% ????iPod: 563.3萬部,，下降了26.6% ????iTunes sales: 24億美元,，漲幅28% ????iTunes/軟件/服務：41.14億美元，漲幅30% |
????Against the advice of outside analysts, Apple (AAPL) bundled its good news and bad news together and released it all at once Tuesday. ????Although profits were down, as expected, it beat its own guidance and Wall Street's expectations -- selling a ton of iPhones and iPads and collecting more than $43.6 billion in revenue. It also announced a plan to return $100 billion in cash to shareholders over the next two and a half years in the form of higher dividends and an accelerated stock repurchase plan. ????"We are pleased to report record March quarter revenue thanks to continued strong performance of iPhone and iPad," said Tim Cook, Apple's CEO. "Our teams are hard at work on some amazing new hardware, software, and services and we are very excited about the products in our pipeline." ????The bad news -- that margins were at the low end of Apple's guidance and profits were down more than 18% from the same quarter last year -- had been telegraphed ahead of time and largely baked into the stock price. ????Moreover the shortfalls were tempered by the unexpected cash management announcements. Apple's cash hoard, which swelled to $145 billion in the quarter, is being returned to shareholders at an accelerated pace. The quarterly dividend was boosted 15% and the stock buyback program was increased from $10 billion to $60 billion. ????Trading in Apple (AAPL), which ended the day at $406.13, up $7.46 (1.87%), was halted shortly before 4:30. When trading resumed it leaped briefly to $429.9 before drifting down to $405, roughly where it started. ????Some of the numbers: ????Sales: $ 43.603 billion, up 11.3% year over year ????Net profit: $9.5 billion, down 18.3% ????EPS: $10.09, down 18% ????iPhone: 37.43 million units, up 6.7% ????iPad: 19.5 million units, up 65.3% ????Mac: 3.952 million units, down 1.6%, compared with 14% for the industry ????iPod: 5.633 million units, down 26.6% ????iTunes sales: $2.4 billion, up 28% ????iTunes/Software/Services: $4.114 billion, up 30% |
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