全球汽車(chē)巨頭最后的市場(chǎng)高地在哪里
????但是只要善于想辦法,就能有賺頭,。雪佛蘭就為哥倫比亞,、委內(nèi)瑞拉和厄瓜多爾設(shè)計(jì)了一套巧妙的融資方案。它讓一群購(gòu)車(chē)者可以集體湊錢(qián)買(mǎi)車(chē),,再按照抽獎(jiǎng)的方式依次提車(chē),,這樣就能在無(wú)需付現(xiàn)錢(qián)的情況下省下18%的購(gòu)車(chē)開(kāi)支。這套雪佛蘭方案賣(mài)出的車(chē)占到了公司在哥倫比亞總銷(xiāo)量的12%,。 ????在新興經(jīng)濟(jì)體中,,自行車(chē)、小型摩托,、牛車(chē)和公交車(chē)最終都會(huì)為汽車(chē)讓路,。而肯定會(huì)有幾家汽車(chē)巨頭能在這股潮流中成為大贏(yíng)家。(財(cái)富中文網(wǎng)) ????譯者:清遠(yuǎn)???? |
????But creativity could pay off. Chevrolet devised a clever financing plan for Colombia, Venezuela, and Ecuador that allows a group of buyers to purchase cars collectively, take delivery sequentially according to a lottery, and save up to 18% on the total payment with no money down. The ChevyPlan accounts for 12% of Chevrolet sales in Colombia. ????Bicycles, scooters, oxcarts, and bus transportation finally are giving way to automobiles in emerging economies. A few global automakers are bound to be big winners. |