產(chǎn)品類別：輸家

敞篷車

????據(jù)《汽車新聞》（Automotive News ）報(bào)道,，盡管整個(gè)汽車行業(yè)保持向好趨勢(shì),，但敞篷車的銷量在過去四年里基本持平,，只占汽車市場(chǎng)1%的份額,，比大蕭條之前有明顯下降。2008年時(shí),，敞篷車的份額大概還在1.8%左右,。不過如果有新的敞篷車型能夠抓住廣大消費(fèi)者的眼球的話,，敞篷車的市場(chǎng)份額可能會(huì)很快回彈,。說到底,，敞篷車基本上是一種時(shí)尚產(chǎn)品，只需要一兩款搶眼的車型就可以重新點(diǎn)燃這個(gè)市場(chǎng)的熱情,。

Product segment: Loser

Convertibles

????Automotive News reports that convertible sales have been basically flat for the past four years despite rising industry results. They now account for just 1% of the market. That's a steep drop from the heady days before the Great Recession, when drop-top share stood at 1.8% as recently as 2008. Those numbers could reverse in a hurry if a couple of models catch the public fancy. Convertibles are basically fashion items, and it would only take an eye-catcher or two to reignite the segment.