????從COM 400畢業(yè)的學(xué)生充分感受到了社交媒體教育在就業(yè)市場(chǎng)給他們帶來(lái)的優(yōu)勢(shì),。去年春天,，艾米麗?馬希爾發(fā)微博稱：“面試的時(shí)候，我跟其他人相比有巨大的優(yōu)勢(shì),，因?yàn)槲耀@得了@HootSuite_U認(rèn)證,！#NewhouseSM4 @DR4WARD?！卑惖纳缃幻襟w技能幫助她在美國(guó)國(guó)家廣播公司新聞社（NBC News）旗下的WETM-TV獲得了一份電視記者的實(shí)習(xí)工作,，并且在一家首飾零售商店獲得了一個(gè)全職職位——社交媒體總監(jiān)。沃德稱：“學(xué)會(huì)如何明智地使用社交媒體,，給了雇主聘用你的理由,。幫助個(gè)人與機(jī)構(gòu)有效管理數(shù)字與社交平臺(tái)，發(fā)揮它們的優(yōu)勢(shì),，將會(huì)成為增長(zhǎng)最為迅速的一個(gè)職業(yè)領(lǐng)域,。”

????本文作者瑞恩?霍恩莫斯（@invoker）是HootSuite網(wǎng)站的CEO,。該網(wǎng)站是一個(gè)社交媒體管理系統(tǒng),，已有500萬(wàn)用戶，其中包括《財(cái)富》百?gòu)?qiáng)公司中的79家,?；舳髂姑刻旖佑|Facebook、Twitter,、LinkedIn和其他全球最大的社交網(wǎng)絡(luò),，對(duì)社交媒體與大企業(yè)之間的交叉領(lǐng)域有獨(dú)到的見解。

????翻譯：劉進(jìn)龍/汪皓

????His COM 400 grads have already seen the benefits of social media education in the job market. "I was at a huge advantage in a job interview bc i was @HootSuite_U certified! #NewhouseSM4 @DR4WARD," tweeted Emily Maher last spring, whose social media skills helped earn a TV reporting internship with NBC News affiliate WETM-TV in New York and a paid position as social media director of a retail jewelry outlet. "Learning how to use social media smartly gives employers a reason to hire," Ward says. "Helping individuals and organizations harness digital and social communication to their advantage will become one of the fastest growth segments."

????Ryan Holmes (@invoker) is the CEO of HootSuite, a social media management system with nearly five million users, including 79 of the Fortune 100 companies. In the trenches everyday with Facebook, Twitter, LinkedIn and the world's largest social networks, Holmes has a unique view on the intersection of social media and big business.